Month: July 2016

SearchCap: AdWords reports, CTR data & Google Maps ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: AdWords reports, CTR data & Google Maps ads appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/searchcap-adwords-reports-ctr-data-google-maps-ads-254806

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Merkle’s early data on expanded text ad CTRs: results are mixed

The agency looked at expanded text ad performance from both brand and non-brand traffic.

The post Merkle’s early data on expanded text ad CTRs: results are mixed appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/expanded-text-ads-ctr-early-results-merkle-254766

Excited about Google’s new map ads? You should be!

Google Maps ads are changing to help local businesses become more visible. Columnist Will Scott discusses the four features you should be most excited about.

The post Excited about Google’s new map ads? You should be! appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/excited-googles-new-map-ads-254629

9 things most people don’t understand about SEO

New to the world of search engine optimization (SEO)? Columnist John Lincoln explains some things you might not know about this online marketing discipline.

The post 9 things most people don’t understand about SEO appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/9-things-people-dont-understand-seo-252839

Search in Pics: NBA players at Google, Pokemon Go gamers & Google koolaid

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google’s Gary Illyes in scary clown mask Source: Twitter Real Google…

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/search-pics-nba-players-google-pokemon-go-gamers-google-koolaid-254751

AdWords gains 3 new cross-device attribution reports

Based on AdWords cross-device conversion data, the new reports show device influence through the full conversion path.

The post AdWords gains 3 new cross-device attribution reports appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/adwords-gains-3-new-cross-device-attribution-reports-254725

SearchCap: Google iOS app, Google Search Console export & AdWords characters

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google iOS app, Google Search Console export & AdWords characters appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/searchcap-google-ios-app-google-search-console-export-adwords-characters-254720

How your old content can help with SEO

Looking to get the most SEO value out of your content marketing efforts? Columnist Tamar Weinberg explains how to breathe new life into your content assets.

The post How your old content can help with SEO appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/old-content-can-help-seo-254703

Google reiterates suggested 33-character limit in ETA headlines to avoid truncation

For those writing headlines for the new expanded text ad, the most coveted letter in the alphabet will be “i.”

The post Google reiterates suggested 33-character limit in ETA headlines to avoid truncation appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/google-expanded-text-ads-avoid-headline-truncation-254700

How to download all of your landing pages from Google Search Console via Analytics Edge — and I mean ALL of them!

Google Search Console provides a wealth of data on landing pages, but unfortunately, that data is limited. Columnist Glenn Gabe shares his method for getting around the 1,000-URL limit using an Excel plugin called Analytics Edge.

The post How to download all of your landing pages from Google…

Please visit Search Engine Land for the full article.

from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/download-landing-pages-google-search-console-via-analytics-edge-mean-254423