4 reasons your PPC programs can fail

Are you your own greatest obstacle to paid search success? Columnist Pauline Jakober explains four ways you may be inadvertently setting your PPC campaigns up for failure.

The post 4 reasons your PPC programs can fail appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/4-reasons-ppc-programs-can-fail-276355

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