Study argues Google Home 6X ‘more effective’ than Alexa, but will consumers care?

Amazon’s assets, including distribution, brand loyalty, aggressive pricing and a more diverse product mix could trump Google Home’s better performance.

The post Study argues Google Home 6X ‘more effective’ than Alexa, but will consumers care? appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://searchengineland.com/study-argues-google-home-6x-effective-alexa-will-consumers-care-278085

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